Our History In Manufacturing Aquariums

About Custom Aquariums

Established in 2014 by our parent company, Adams Specialty Products, LLC. (ASP), Custom Aquariums has become one of the leading manufacturers of glass aquariums across the USA.

Where It All Began

Before the creation of Custom Aquariums, ASP founded Serenity USA, which provides on-site cleaning services for businesses with an aviary or aquarium. Through this service company, we learned a surplus of information on aquarium maintenance, the most vital components of the fish tank, and, most importantly, the significant pain points for aquarium owners.

We found that most aquariums were challenging to maintain, components were prioritized for cost savings over quality, and they were not built for long-term reliability.

Instead of continuing to struggle with these less-than-optimal fish tanks, we used our half-decade of experience to develop a highly reliable glass aquarium to offer our clients.

And the rest is history.

Clients loved the new fish tanks, and that success led us to create Custom Aquariums, bringing these commercial-quality displays to the everyday aquarist.

Where We Are Today

Today, we are widely renowned for our aquariums’ quality and craftsmanship. Our countless hours of engineering have resulted in product patents like a fish tank frame, the H2Overflow®, Stealthbox®, Seamless Sump®, and the Siphon Stopper®.

Aside from our innovations, aquarium hobbyists love designing their own unit. We build each aquarium, one by one, tailored to the specifications of the customer (unless you want a pre-configured aquarium package, which we also offer).

Over the years, our company has grown to over 50 employees, established over 30 patents, carved out 50,000sf of manufacturing area, added new state-of-the-art equipment, and built a team of industry experts. Through our company’s growth, we’ve remained commited to our roots, choosing product quality over price and close attention to detail over a speedy assembly line.

Meet Our Parent Company, ASP, LLC.

Adam’s Specialty Products, LLC (the parent company of Custom Aquariums, Custom Cages, Serenity USA, and Vision Products) was founded in a modest college apartment basement and incorporated in 1998. Why? During this time, “Crocodile Hunter” was famous on TV, so having iguanas, bearded dragons, snakes, and other reptiles as pets was a fast-growing trend. Thus, a childhood hobby turned into a full-time college student’s entrepreneurship.

During the internet’s infancy, we were among the first to have a website offering high-quality reptile enclosures that were large enough for these pets to live comfortably. Through that simple website, all products were sold, hand-built and shipped, ready for on-site assembly. Our innovative designs launched us to the forefront of the reptile enclosures industry.

From the start, we’ve been a build-to-order company selling directly to end consumers. Because of that direct interaction, we constantly learn from feedback to improve and create unique, high-quality products. As a result, over the next 20+ years, we became the number one custom pet enclosure manufacturer in the USA, selling thousands of custom units annually, around the world.

We employ full-time expert engineers, managers, technicians, welders, and artisans who meticulously handcraft each enclosure, stand, and canopy. Thanks to our amazing team, our in-house capabilities are genuinely second to none.

Our Motto

“We don’t just make products; we solve problems!”

Our Mission

We build the highest‐quality products that last a lifetime while innovating products that solve the pet industry’s problems and maintaining a reliable end‐to‐end customer service experience.